Introducing Kathryn
From holding it all together to a business that works
I help founders and small teams turn scattered communications, clunky systems and half-finished projects into clarity, momentum and measurable growth. I combine operations, strategy and marketing so ideas don’t sit on a page, they get executed.
If your business feels busy but not focused, or your systems and marketing are not aligned, I step in to bring structure and clarity.
Who I Work With
I partner with:
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Founders and consultants bring structure to their operations and scale with clarity
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Small teams struggling with fragmented systems, marketing or operations
- Established businesses ready to streamline and grow
I am not the right fit if you are looking for one-off social posts, purely aesthetic branding work, or hands-off marketing.
Ways to Work With Me
- Ongoing Consulting
Premium support across operations, strategy, and marketing for businesses that value results over cost - Project-Based Engagements
High-impact initiatives such as CRM setup, website builds, campaign launches, and process overhauls - Strategy Intensives
Focused sessions to diagnose challenges, clarify direction, and map next steps with high-value execution
How I Help
Operations & Systems
- Optimise CRM, workflows, and internal processes for efficiency
- Map processes to remove friction and bottlenecks
- Connect systems to create seamless operations that scale
Strategy & Delivery
- Lead high-value projects from planning to completion
- Translate strategy into actionable steps for teams and stakeholders
- Monitor performance and convert insights into measurable outcomes
What I bring
Organisation and Planning
I excel at planning and organising time, tasks, and workflows to prioritise work, meet deadlines and maintain clarity across projects. I anticipate challenges, estimate timelines accurately, and ensure key objectives are delivered efficiently.
Communication
I work effectively with diverse teams, translating strategy into clear, actionable steps. Strong communication and interpersonal skills allow me to coordinate projects seamlessly, align stakeholders, and ensure everyone is informed and empowered to deliver.
Creativity
I approach tasks and challenges from unique perspectives, spotting patterns and opportunities others may miss. Creativity drives my ability to design solutions, optimise processes, and find innovative ways to improve systems, campaigns and project outcomes.
Kind Words from Dr Linda Hartley
Kathryn has been instrumental in building the digital foundation of my counselling practice over the past eight years. From website development and social media strategy to analytics that reveal what truly resonates with my clients, she has created systems that allow my business to run with clarity and purpose.
With these in place, I’ve been able to focus more fully on my therapeutic work, where I’m most needed.
What sets Kathryn apart is that she goes beyond the mechanics of business. She brings a deep understanding of people, which shows up in thoughtful strategy and genuinely creative ideas that connect. Through her guidance, I’ve developed not only the tools but the discipline and confidence to continue growing my practice.
Time is one of the most valuable resources in any business. Working with Kathryn ensures it’s spent where it matters most.
Proven Impact
Marcia Baczynski, Coach & Facilitator
I support Marcia’s business across communications, operations, and delivery, ensuring her programs, content and operations are aligned and performing at scale.
Key Outcomes
- Launched AFWYW School on Teachable, opening new digital revenue streams
- Built and managed a WordPress site fully aligned to business objectives
- Designed CRM automations that increased client engagement and retention
- Provide ongoing analytics and SEO strategy to guide growth decisions
Result: Marcia’s business runs more smoothly, engages clients more effectively, and generates predictable outcomes from her online offerings.
Kerrie-Ann Jones, Interior Styling Expert
I consulted on the online business of Kerrie-Ann Jones, a Sydney-based globally recognised interior styling expert, providing strategic guidance across communications, systems and digital delivery.
Brought clarity, structure and growth strategy to an already established premium brand.
Key Outcomes (3 months)
- Created a lead generation system that delivered 3,000+ subscribers and converted 25% of traffic
- Increased Instagram engagement by 872% and reach by 1880%
- Built a 12-month content ecosystem across blog, email, and social channels
- Launched a YouTube channel and live session series to expand brand authority
Result: Kerrie-Ann’s audience and engagement exploded, giving her visibility, credibility, and a pipeline of high-quality leads.
Julia ~ K9Ease CEO
Supported the early-stage launch of a digital business idea, combining strategy, marketing, and operations.
Key Outcomes
- Set up automation and subscriber workflows to sell digital products directly to customers
- Provided strategic guidance to get the business launch-ready
- Delivered actionable advice to overcome operational and marketing roadblocks
Result: Julia went from feeling stuck to confidently running a fully operational, revenue-generating digital business.
Clinical Electrolysis
Transformed visibility, systems and marketing strategy for a long-established business.
Key Outcomes
- Launched a targeted Google Ads campaign that delivered immediate client growth
- Rebuilt the website with SEO optimisation to secure first-page Google rankings
- Streamlined systems and processes to stabilise operations and improve decision-making
Result: Christine’s business emerged stronger, visible and thriving post-COVID lockdowns, with a reliable flow of clients and smoother operations.
Kind Words from Christine
Before working with Kathryn, my business, Clinical Electrolysis, was struggling to stay visible in the marketplace. As a long-established business, it needed strategic guidance to regain traction.
Kathryn recommended a two-step approach:
A targeted Google Ads campaign to quickly attract new clients, which delivered immediate results.
A full website rebuild on Squarespace, including strategy, content creation, and SEO optimisation, to ensure the business ranked on the first page of Google for key search terms.
After the challenges of COVID lockdowns, Clinical Electrolysis emerged stronger and thriving, thanks to Kathryn’s strategic guidance, operational expertise and systems-focused approach.
Work With Kathryn
If your business demands results and you value expertise over hours, I can help you transform operations, marketing and strategy into measurable growth.
Email kmt@kathryntoohey.com to start the conversation.
All Rights Reserved 2026 | Senior Communications, Digital Systems & Delivery Support | Sydney & Global